How to Use Coupon Carrier to Distribute Amazon Discounts
While Coupon Carrier doesn't connect directly to Amazon Seller Central, it is an essential tool for savvy sellers who want to build a customer list they own and drive repeat business to their own e-commerce store.
This guide will show you how to use your Amazon-generated codes to build powerful marketing funnels outside of Amazon's ecosystem.
The Two-Step Setup
The process is simple. First, you create your codes in Amazon, then you import them into Coupon Carrier.
Step 1: Generate Your Codes in Amazon Seller Central
Log in to your Amazon Seller Central account and navigate to the promotions section. Create a new promotion with a "Single-Use" claim code. Once you have your list of unique codes, export it as a text or CSV file.
Step 2: Import Your Codes into Coupon Carrier
In Coupon Carrier, create a Manual Code List and import the file containing your Amazon codes.
Now, Automate Your Distribution Anywhere
Once your Amazon codes are in Coupon Carrier, you have unlocked a full suite of professional marketing tools. Here are the most popular strategies our Amazon sellers use:
The "Package Insert" Funnel (Most Popular)
This is the best way to convert Amazon buyers into your own subscribers. Create a QR code that links to our Public Signup Form and include it in your product packaging. When a customer scans the code and enters their email, we instantly send them one of your unique Amazon discount codes for their next purchase.
Other powerful options include:
- Rewarding Your Existing Email List: Already have an email list? Use our Redeem Link feature to send a unique Amazon code to your audience via Mailchimp, Klaviyo, or any other email provider.
- Connecting to Your Off-Amazon Stack: Use our Zapier integration to connect to thousands of other apps. For example, you can automatically send an Amazon discount code after someone fills out a survey on your website.
Ready to Build Your Brand Off-Amazon?
Owning your customer relationships is the key to sustainable growth. Coupon Carrier provides the tools you need to turn one-time Amazon purchasers into a loyal audience.