Getting Started With Coupon Carrier and Campaign Monitor
Coupon Carrier is a promotional tool to help you gain email subscribers or foot traffic by delivering unique time-sensitive discounts and coupons to your email subscribers — Connects directly to your favorite email service provider.
The simple way to set up Coupon Carrier is to send out the code using the built-in code email. The complete guide on how to set that up is available here.
If you want more control over the content you can create your own Smart Email (transactional) and let Coupon Carrier trigger that to be sent to the subscriber instead. This involves the following steps:
- Create a Smart Email that contains the [coupon] tag
- Configure Coupon Carrier to trigger the Smart Email when a subscriber is added to your email list
How does it work?
When Coupon Carrier receives a notification that a new subscriber has been added to your list it picks one of the available unique codes and then triggers the selected Smart Email to be sent to the subscriber. The unique code will be passed into the email using the [coupon] tag.
Create the Smart Email
Create a new Smart Email by going to the Transactional tab and then selecting to Create a new email.
Enter your details and select the list that you want to target with this email. You can then proceed to Build your email.
Select your template and then modify it until you're happy. You can choose where the unique code will appear by inserting the [coupon] tag in the email. If you don't add this tag the code will not be shown anywhere so it's an important step.
When you're happy with the result you can proceed by pressing the Preview button and then finishing the wizard to activate the email.
Configure Coupon Carrier to trigger the Smart Email when a subscriber is added to your email list
Create a new Code Email configuration and choose to trigger it using an App Event Trigger. Select Campaign Monitor as the integration and connect Coupon Carrier to your Campaign Monitor account. Once connected, choose which email list that should be monitored for new subscribers.
Next, select Campaign Monitor as the sending option and select the smart email that you created earlier. You can optionally choose to save the code in a custom field on the subscriber if you need to use the code for something else in the future.
Finally, we need to select which code list to use. If you already have a list of unique codes that you want to distribute to your subscribers, you can Import your codes to a code list. If you’re using an e-commerce platform that we support, you can choose to have your codes automatically generated. In this example, we’ll choose an existing code list where we have a few codes added.
Save your changes and choose to activate your configuration. This will tell Coupon Carrier to start monitoring your Campaign Monitor account for new subscribers that are added to the selected email list. Test the integration by adding a new subscriber to your email list.